Free PPC Automation 😱
Automation is great… free automation is even better…
Every business owner strives to have some sort of automation in their daily processes.
Whether it be for client and customer acquisition, or any type of marketing.
Automation saves time.
In this article, I am going to talk about saving time, and money with your business, as well as marketing, to add a little bit of icing to the cake. (Agency owners will want to stay tuned for that! )
Who wants an amazing, and free PPC automation tool?
Answer is… everyone.. obviously.
It has many great benefits and perks, for either your business, or B2B ( Business To Business ) agency.
Saving time increases productivity, and essentially leaving room to spend that free time on other things like increasing your bottom line, and your ROI.
( I will get into the money and marketing part in just a bit)…
When it comes to paid advertising, whether it be for Facebook, Google, or Microsoft, business owners have to be strategic and careful. They have to take their time, and make sure everything is done correctly. Especially when a business owner isn’t used to doing those kind of things.
Let’s take for instance a plumber. ..
A plumber is good at fixing pipes, not setting up advertising campaigns. Therefore, he has to take his time, and make sure everything is done correctly.
I can only imagine the frustration they go through, as there is a lot involved with the process from end-to-end.
You have to optimize, and set everything up for your ads as perfectly as you can.
Making one small mistake can cost a company a lot of money when it comes to spending money on ads.
You also have to get your ad copy just right, do keyword research, audience targeting, and re-targeting, decide how much you want to bid for each keyword, not to mention navigating through each platform separately.
If you put all of those things together, it can be quite overwhelming to say the least.
Then after the campaigns start running, and you want to check on your ads, and your ad spend, you have to go back to each platform separately to make sure everything is running smoothly, and optimize each campaign separately.
When going from platform to platform, it can sometimes be confusing, and end up being extremely time consuming.
A plumber should be spending time on fixing someone’s over flowing toilet, not sitting at the computer all day in frustration.
I recently came across an amazing solution that will not only solve that problem, but it will solve a lot of other problems as well.
Introducing Adzooma…
Adzooma is an AI Driven platform that allows you to have all of your ads from Google, Microsoft, and Facebook all in one, convenient platform. Not only that, but it’s free to use.
However, the only drawback to it is, that you first must create your advertising campaigns in the original Google, Microsoft, or Facebook platforms, (whichever you’re using ), but after you get everything set up for your ads, you can use the platform with ease.
Adzooma helps you to automate the entire process off PPC and paid ads.
From managing to optimizing, you can work on all of your paid online advertising campaigns, in one, convenient, platform.
Adzooma let’s you see a breakdown of all your campaigns simultaneously, and lets you change your ad spend budget, pause campaigns, resume campaigns, optimize your ads, and even run reports.
With just a few clicks, you can make all of the necessary adjustments to all of your ads, and it has everything you need to keep track of your campaigns simultaneously.
It will even give you suggestions on where your ad campaigns could use improvements, thereby saving you money on your ad spend, and increasing your ROI.
With Adzooma’s report tool, you can generate free, in-depth reports for your campaigns. They also have fully, customizable, white label reporting for marketers and agencies.
( But wait, there’s more for you agency owners out there, so don’t go anywhere just yet… )
The reports generated by Adzooma will allow you to see what your worst, and best performing campaigns are, and analyze all of your campaigns.
This way you can see which campaigns need your attention more, stay on top of things more proficiently, and focus on what matters most in your business, making money.
Therefore, even if you’re only running ads in just one of those places, it would greatly benefit you to have the Adzooma platform.
They are continuously adding new features, updating, and implementing innovative solutions.
This Google Case Study tells the story of how Adzooma achieved Google Premier Partner status and grew over 3,000% in the first 12 months alone.
Adzooma for Marketers
Marketers love the simplicity Adzooma offers. Create, optimize and track the performance of Google, Facebook, and Microsoft advertising campaigns in just a few clicks.
Scale-up quickly, safely and cost-effectively
Deliver more value and gain a competitive edge
Achieve the best results in the least time
Adzooma for Agencies
Agencies love the time that Adzooma saves them. From easy management of multiple accounts, through to advanced opportunities and custom automation for complete control.
Slash the time it takes to run your campaigns
Cut wasted spend and improve efficiency
Stay ultra-competitive and drive up your ROI
One of the features that I really like, is that it works as a middleman, and matchmaker between agencies and businesses with its marketplace.
( Yes, agency owners, you heard that right! )
With their marketplace, finding new clients couldn’t be easier!
Also, with this marketplace, finding marketing, web development, or any other type of agency experts to do a particular job, is a breeze. You won’t have to go searching all over the internet to find an expert to get the job that you need done.
For those of you who have any type of B2B service-based agency, They have a plethora of categories that you can advertise your services in. It will connect you with potential clients that are looking for exactly what you have to offer.
Even if you’re in a particular niche’, it breaks it down in categories, so businesses can easily find you.
Not only does it put you in front of potential clients / customers in the marketplace, but it gives you other, alternative ways to promote your services as well.
I know that some of you who are reading this, not only have an agency, such as myself, but are also writers. This works out perfectly, because you can also request to write for the Adzooma blog. When you write for them, you will be able to showcase your expertise to their subscribers, and people that follow them on social media. This would allow you to be able to expand your client outreach even further!
Ultimately, their marketplace is how they can make the platform free for businesses and agencies to use. So it’s a Win-Win for everyone!
For agency owners to be featured in the marketplace is only $129 per month, but there is a 7 day grace period in the first month to give you time to perfect your listing. You can showcase your reviews, contact information, and business profile. Even acquiring only one client a month in their marketplace, would essentially pay for itself.
For those of you who have any other type of business that need help with SEO, Web-development, photography, content creation, or any other type of professional service, they can match you up with someone who is experienced, and can help you.
This will allow you to free up your time, so that you can concentrate on working in your business instead of on your business.
Now for the cash back part.. ( I know, it just keeps getting better! )
Adzooma is exclusively partnered with a company (Revolut) that allows you to earn cash back on all of your PPC campaigns in the Adzooma platform.
Therefore, when you sign up with Adzooma to use their free platform, you get access to this amazing feature.
They even have a calculator that tells you how much cash back you will get with your ad spend.
( Disclaimer: This post may contain affiliate links that at no additional cost to you, I may earn a small commission. I only recommend products I would use myself, and all opinions expressed here are my own.)
Adzooma is a perfect example of why I am so passionate about SaaS (Software As A Service ) products.
By far, Adzooma outweighs other PPC platforms.
It is an amazing, robust, and innovative piece of software, that is designed to help both businesses, and agencies.
Free PPC automation tool, free reports, and white label reporting + other perks.
Marketers, agency owners. Check it out.
